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Warp and Weft

Be a Backer via Kickstarter – “Warp And Weft”

An interesting and highly relevant Kickstarter project came to our attention – “Warp and Weft: A Snapshot of Raw Denim In The United States“. For those unfamiliar with Kickstarter, it is a ~2.5 year-old platform for privately funding any creative project; ranging from the outrageous to the more practical.

According to their project page, the goal of Warp and Weft is to give a thorough understanding of the raw denim world from 30,000 feet above (i.e. history, trends, etc.), as well as 1,000 feet above (i.e. denim fades, subcultures, brands, etc.). No worries at all either if you are fairly new to raw denim too – the film is geared to both seasoned vet’s and newcomers!

Though we wish we could put up the full $2,500.00 needed, we’ve just made our pledge this morning. If you’re reading this article and can spare at least $1.00, we urge you to hop over to the Warp and Weft project page and make a donation.


Warp and Weft is a documentary that will delve into the world of raw and selvage denim, and reveal the underground culture of people who swear by this living, breathing, and evolving form of the most popular clothing item on earth, jeans.

Denim trends have come and gone over the past 125+ years, but a constant has always been the beauty and fit of a well-worn pair of jeans. With every step that’s taken, a good pair of raw denim will fade with the owners movement, revealing wear patterns and hues of indigo that become a personal fingerprint of their wearer. As time goes on, these fades become more intense, as the fit of the denim morphs itself into a more personal shape, ultimately yielding a “perfect” pair for the wearer.

Warp and Weft will take you into the lives of raw denim fanatics, and document the people who wear, design, and make these unique garments. Everybody loves the perfect pair of jeans, but what really goes into the perfect pair? How did you get into raw denim? This and more will be answered by the people who live the lifestyle. In addition, we will be visiting one of the oldest selvage denim mills in the world, and showing the intricate process step by step.

Although denim is a global phenomenon, Warp and Weft will focus on where it started; the United States. We will be filming on the east coast in Washington DC and New York City, as well as the west coast in San Francisco and Los Angles, where the raw and selvage denim scene has more popularity.

This is a film that will have something for everyone, both newcomers and veterans to raw denim. It will focus on the culture as a whole, and get down into the fine details of unique pairs and styles. We will also be interviewing some figureheads of the raw denim community, from hyper-active participants on denim forums to the business owners who cater to the unique, niche market of the “vintage Americana and denim head”.

Most of all, this documentary will focus on people. We all lead very different and unique lives, but share a common bond in denim. Whether we work behind a desk or construction, ride bikes or play video games, everything we do makes it “into” the denim. Warp and Weft will be shot on beautiful RED Cinema cameras, which will yield the highest possible resolution, depth, and color, and ensure that the beauty of the pairs displayed will be preserved and live on for the next hundred years and more.

We NEED your help! Plane tickets, gas, permits, DVD’s and venue space do not grow on trees! Every cent you give will go to our three-man crew making this film the greatest success it can be. We are hoping you will share in our passion, and agree that this world is an interesting and exciting one that is ever-expanding and evolving (Get it? It’s a denim joke.). We couldn’t do this without you all! Thank you!

Stay Raw!

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