Posts Tagged by The Denim Guy
Diesel “Our Glory” Denim Collection sp2011
| June 13, 2011 | Filled under DENIM HISTORY, Diesel, EDITORIAL, Mario's 3.10 |
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@DieselUSA #OurGlory @stylemarios @Diesel_PR_Girl
In 1977 Mario Bisio (@MBisio) attended market in Paris where he purchased Diesel Jeans (and Replay) directly from Adriano Goldschmied and Renzo Rosso making him one of the the first 3 US Retailers of Diesel Jeans. Would you have ever thought that one of the first US cities Diesel Jeans influenced started on a retail floor in Portland, OR. Not what you would have expected was it… At that time there were only three other retailers entering the denim/sportswear market: Ron Sherman, Henri L. and Marvin S. Today, the Our Glory men’s denim collection sits on the floor as the only US Retailer of this limited collection. I have had the beautiful opportunity to to have them in the flesh and get them on peoples butts. Sometimes… I get a real good hook-up @denimguy- you need a pair (call me hun)! Diesel “Our Glory” Denim Collection SP2011
Experience Website “Jeans are made for working!
Diesel decided to infuse this very same spirit and years of experience in jeans making into a single collection that represents the essence of the brand as a whole: the OUR GLORY collection.
“Inspiration comes from the old Diesel’s archives and especially from the “OLD GLORY collection”, the niche’s collection for denim lovers which Diesel developed in 1992. Our Glory is created by using traditional shuttle looms which weave a narrower piece of fabric compared to modern projectile looms, it makes each pair particular in its exclusivity. selvage or “self-edge” was first used by Diesel on the Old Glory denim, when back pockets were made using selvage; is still today applied to Our Nomad and Our Gold Digger on top of the cinch. Kurabo Mill (Japan) was founded over 110 years ago. Kurabo was one of the first mills to specialize in natural indigo denim. Unique technologies in spinning, dyeing and processing have been the cornerstone for its development in denim technology and have received admiration from around the world.”-Diesel USA
“Our good friends at Mutado got us involved in the project, and together we created an 80s style laboratory and research facility, where the user is taken through the entire production process of this glorious new denim line. A minimalistic environment with strong tones and rich details that evoke the mood and feel of the 80s, created thanks to a combination of 3d, illustration, digital matte painting and green screen live shooting techniques, all brought to life with the aid of flash animations and technology, resulting in an interactive experience aiming to take the user through time and to showcase the importance that denim has always had for the Diesel brand. Jump right into this website and take a journey with the legendary Professor Robinson Hork.” -Diesel USA/Saizen Media
The Our Glory denim collection consists of 3 men’s styles of jeans that were first introduced in 1978 as the first Diesel Denim Collection that are 100% Made in Italy using all Italian denim and hardwear.
- Our Nomad: Regular Straight leg WASH: 008pp is a classic 5-pocket in a clean dark wash that has a highlighted vertical grain wash.
- Our Labor: Comfort Straight leg WASH: 008Y6 Slash pocket carpenter jean dark single rinse denim with white contrast stitching.
- Our Gold Digger: Comfort Straight WASH 008Z3 My favorite 5 pocket with buckle back and signature Diesel wash, classic yellow stitching and distressed edging. Retails at $450.00
There is a SELVEDGE INSERT in the back pocket of the Our Nomad and on the buckle of the Our Gold Digger to remind us when the back pockets were made using selvedge that was then covered with denim. The selvedge will eventually become visible after heavy usage.
The Denim Guy is showing some LOVE my way!
| April 20, 2011 | Filled under NEXTBLUE-Wrangler, ShoutOUT |
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Link: The Denim Guy is showing some LOVE my way!
Denim Heads stick together…let’s kick some toosh!
The Denim Guy: CEO, Augusto Romano sits down with The Denim Guy
| April 20, 2011 | Filled under DENIM HISTORY, EDITORIAL, Meltin' Pot Denim |
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Link: The Denim Guy: CEO, Augusto Romano, Sits down with The Denim Guy
Crackerjack9: This is a great article…way to lay it out!
The Butt Therapist: Denim Guy I adore you- Thanks for taking Denim serious!!!!
THE DENIM GUY Interview with DENIM DESIGNER
THE DENIM GUY Interview with DENIM DESIGNER
First, Can you give our readers a little background about the brand? For example… When it started? How did they come up with the name?
It all started in 1994… Meltin’ Pot was born because our mother company, Romano S.p.A., wanted to use its 40 years old expertise in making jeans and apply this to a new project, which was more design and product oriented, and share our passion for denim by creating new and exciting products.
The name came from the observation of a new and interesting process that was happening in other more dynamic societies, that’s to say the blending and mixing of cultures that created new ones. That was actually the beginning of what we today know as globalization, for us the Meltin’Pot.
What inspired you to be part of the global denim community?
I’m not a designer, a CEO… Anyway, I’m here because I’ve been living surrounded by denim since I was born, and couldn’t imagine anything else different than this… I have a strong passion for jeans, it’s all I wear, and that’s why I’m here…
Now, What keeps you wanting to stay in the denim industry?
(see above) The same passion that took me here…!
Being a CEO to a denim brand must be hard. Trying to “re-invent” denim season after season is a challenge in itself. What is your inspiration process like for each season?
In designing jeans, the inspiration is always modernity. The goal is to design a jean that fits well with everyday, contemporary life… That’s where we look when we think about the new collections, and that means going around, seeing places, meeting people and looking at how modern and international life works.
What are you denim predictions for the next 18months for both men and women?
I think that fits are going to play a huge part in the near future… there’s a strong trend towards new and innovative fits, that are neither slim nor regular, but a creative mix of different characteristic and new volumes…
Obviously, washes and treatment are becoming more and more sophisticated, I think we’ll see many strong and aggressive jeans
What makes your denim line different from every other denim line out there?
It’s mine…!!! Jokes apart, the difference with the others are that Meltin’Pot represents our personal interpretation of the denim culture, that is obviously different than other brands. Our jeans are an expression of our personality, and this is what gives the Brand its strong identity.
Where do you see the brand at in 5 years? (Or where would you like to see the brand at in 5 years)
I would like Meltin’Pot to be a strong global Brand, that has the culture and the expertise to say something important in the international denim world.
If you feel comfortable, I would love to share with the readers some things about who YOU are?
Regarding me, I grow up here, in Matino, in the deep south of Italy, and this is where I actually live, very close to MP’s headquarters. I travel a lot, so I would say that my typical workday has a lot to do with planes and airports… But here, in my office, my job involves a lot of meetings, regarding sales and forecasts, whilst overseeing the actual jeans design, marketing… All the aspect of the brand’s direction.
When I’m not travelling, I have the luck to live in a beautiful area, so I have the chance to do a lot of outdoor sports; even when I’m away, though, I always take my running shoes with me, I love to explore cities through a nice jog… I’m very eclectic, try to discover, try and taste different things… So, I wouldn’t say that I have something specific I like… I could say that I like everything that’s new to me!
Fellow DenimHead: The Denim Guy
| April 19, 2011 | Filled under ShoutOUT, THANK YOU |
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Link: Fellow DenimHead: The Denim Guy
When it comes to Denim we’ve got it handled!This guy is the BEST and he’s got my back and supporting this passionate pain in the ass! Thank you!
CREATING THE PERFECT STYLE: The DENIM GUY is not simply about choosing the right pair of denim – though I am great at that! I’m here to help you create a style that reflects who you are, and at the same time reflects a very fresh, modern fashion sense that will make people say, “wow.” Whether it be a three-button suit, a summer dress, the right accessory, or that perfect pair of jeans, the DENIM GUY can help you make it all happen, and make you feel great about your clothes.
Denim addicts have a few favorites
| April 6, 2011 | Filled under DENIM HISTORY, Stronghold |
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@Grayboy #DenimLove #denim
Denim addicts have a few favorite streets in Los Angeles but before the sun goes down next time make it to Venice Beach over on Abbot Kinney. You will find a little store full of product that will make you re-think EVERYTHING you are wearing; not just your denim.
The Stronghold- purveyors of denim defining workmanship since 1895. That would make them the very first denim to be MADE IN Los Angeles; now the Denim Capital of America. Can’t find the ground after a few days in LA… then RUN to The Stronghold building and get grounded!
They even have an event hall that can be reserved/rented for special events.
The sick photograph was taken my none other than The Denim Guy… I kinda DIG him! xox
