Monthly Archives: March 2012
“Bruised, never broken”.
| March 17, 2012 | Filled under AG Jeans, Gardeur, Hudson Jeans, Lucky, MENS STYLE TOPICS, PRPS, Q&A, Real Men Real Style |
Q&A
Hello Casey,

Answer:
Established in 2002, Prps is a New York based denim brand founded by former Nike designer, Donwan Harrell. The brand motto is “Bruised, never broken”. Woven on the original 1960′s Levi Strauss looms. Prps jeans are manufactured in Japan. The denim used for the manufacture of the jeans, is organically grown in Africa using the strongest and best cotton from Zimbabwe. The Japanese manufacturer of the jeans uses looms from the 1960s similar to the type that were used to produce denim for Levi’s. Now a small family business that had been around for decades. Harrell says that the manufacturing process was inspired by denim worn by workers before it became popular as an everyday fashion. Some of the distinguishing features of Prps jeans include a folded back pocket, the purple tab on the back pocket, different colored buttons on the fly, and purple line selvage.

Every season they reinvent the most unique washes inspired with a story, a way of life and hand drawings to take you on a journey. By far the denim for a connoisseur, they guy that’s got everything and is interested in a sick jean that has no age limit. Now that I am in NYC I will be kicking it with Chris and Josh 2 people on the Prps crew that inspire the brand sharing the story and processes form retailer to retailer. There will be more to come from this brand in stores and on The Butt Therapist.

Thank you Jonathan for your e-mail and I hope I was able to guide you in the right denim direction.. please keep me updated on your denim purchases!
Passionately Indigo,
The Butt Therapist
live for the kids
| March 3, 2012 | Filled under 55DSL, VIDEOS |
Live at least 55 seconds a day, an inspirational montra and an aspirational clothing line for the ones discovering themselves a little bit more everyday. “What do you get when you cross Caribbean attitude with Magnum P.I.? Caribbean P.I.! So ditch that lame Hawaiian shirt, slap on your aviators and grow in your ‘stache because the 55DSL S/S12 male’s collection is about to take you a stylish beach adventure. It’s irie, mon. Attempting to describe a girlin one word is like trying to climb Mount Everest in flip flops; In a nutshell: impossible. In fact the S/S12 55DSelle collection has been specifically designed around what we think is every girl’s natural right; to continuously play with different looks and never commit to one attitude!”-55DSL
It’s fresh, not overly commercial, made well and the collections got style even if you haven’t figured out your own yet. HELLO the price is even do-able on an allowance. It might teach you what a little hard work is worth or the pleasures of saving your pennies… either way 55DSl should be more known in junior highs.. no hall pass required “get yours”
Love,
The Butt Therapist

