People’s Pride -AIDS AWARENESS MONTH
|December 28, 2010||Filled under People's Pride 4 all, Uncategorized||
I love People’s Pride denim- Their mission is valiant and their product is pure quality. I have had the opportunity to meet the designer, Carlyle and try on their denim collection. I highly suggest you track down a pair of their jeans and read their story and how they are executing their efforts for change. “Is it not saddening to hear that 71 percent of women diagnosed with AIDS in 2005 (the last year for which detailed data about women is available) contracted the disease through heterosexual sex?” -PP4A
Peoples Pride believes that fashion can serve as a socially conscious medium and they are hoping that the condom pocket found on all Peoples Pride Jeans -funny,cute or different as it may appear, starts the conversation that will hopefully initiate thoughts on safe sex, which alone can become impacting.
PEOPLES PRIDE LAUNCHES PATENTED CONDOM POCKET ON ALL JEANS FOR SPRING/SUMMER 2011, TO CREATE WORLD AIDS AWARENESS.
NEW YORK, Dec.15, 2010 – Today Peoples Pride will launch a series of campaigns for the debut of PEOPLES PRIDE patented condom pocket. PEOPLES PRIDE is using its patented condom pocket to engage in the ensuing dialogue that addresses the global HIV/AIDS crisis and with the arrival of December’s WORLD AIDS AWARENESS, it couldn’t have happened at a better time.
Designer, Carlyle Hanson, initially created the patented condom pocket to empower women from a double-standard society, which advocates for a woman to take responsibility of her sexual protection but judges her for doing so. The discreetly placed condom pocket also makes the decision to be sexually safe a bit easier for men. The condom pocket is revealed when the zipper is pulled down to show the alarming red notice that states “CONDOM ON BOARD!”.
Peoples Pride believes that fashion can serve as a socially conscious medium and they are hoping that the condom pocket found on all Peoples Pride Jeans –funny,cute or different as it may appear– starts the conversation that will hopefully initiate thoughts on safe sex, which alone can be impacting.
The ice breaking condom pocket will be found on all PEOPLES PRIDE jeans, which are created for optimum fit and comfort. Thanks to Elastrell fibers, PEOPLES PRIDE jeans have a superior stretch quality that allows the jeans to retain its shape, wear after wear.
The condom pocket and the powerful message of encouraging safe sex has been met with great approval and further reflecting the shift from solely profit driven enterprises to more socially conscious ones.
PEOPLES PRIDE is a premium denim lifestyle brand established in 2007, to redefine the role of fashion as a socially conscious medium.
Helmed by designer and artist, Carlyle Hanson, Peoples Pride serves as an answer to Hanson’s desire to cultivate innovation; aesthetically and socially.The uniqueness of Peoples Pride stems from Carlyle Hanson’s method of executing design concepts, which focuses on: comfort, originality, fit, fabric and finish, producing garments of a bespoke quality. Peoples Pride is a socially conscious initiative that is setting the tone for a new batch of fashion innovators in premium denim.
Peoples Pride works exclusively with environmentally sustainable companies, dealing with factories that implement the use of wind, solar and hydrogen energy. Peoples Pride denim is 98% American made, a fact no other premium denim company can state.
It is the marriage of such details that make Peoples Pride garments distinctive and unforgettable.
Passionately yours,your butt therapist