Monthly Archives: March 2014

Denim for your Derrière

I just spent an awesome 3 hours on the phone with the guy protecting our ASSETS! Stick around for the scoop!

Lucy Marie Denim is the newest BRAND participating in The Golden Ticket!

Lucy Marie Denim


denim jacket 1

Souvenirs : French,  from souvenir –to remember. Some people collect snow globes, cow figurines, stamps, my friends and I, we collect denim. People think I am crazy for having (at my high) 300 pairs of jeans. Come on, this is what I DO! There are die hard denim heads that are not “in the denim industry” completely addicted to denim and collect their memories between the weave. Meet Tim, an all around unfiltered, passionate, genuine rock star.

“I must have 30 [Jean Jackets] in every color of the rainbow and every shade of blue. I have a pink one, lavender, coral… seriously; every color! I have loved the classic denim jacket since I was a little kid,  even when they weren’t “on trend”. Mom bought my first denim jacket at an old Portland institution.. at an uptown shopping center YoungLand. I must have been in 1st grade. In 3rd grade I was gifted a red jean jacket.” 
When you love denim it’s never just one brand, we want one of each, the best of the best and a souvenir to mark that time in our life. “I must have 10 different brands of them, my basic Levi, DSquared, Louis Vuitton, Guess, Hugo Boss, D&G… Being a larger, broad shoulder and chested Swede I had to get several custom-made. My most favorite is my Versace by Donnatella herself, she “worked” on the design and really blinged it out for me.
Living where I did in Italy, knowing who I knew, it opened up a lot of opportunities for me to gain access to the most amazing design houses and product in the world. Tom Ford gave me a Gucci denim jacket at an employee party in Italy and signed the inside with a silver metallic ink pen.” The Fashion Business does have a few perks. “I have 4 that have been customized with recycled fur which is my custom side business. I line clients comfy, worn-in jacket with their mom or grandma’s fur, add a fun collar etc… I have one jacket lined in sheared black mink with an over-sized silver fox tuxedo front with an oversized collar. Another one of my fans favs.”
“I never pack a bag without it,  whether for an overnighter or a 3 week safari. I couldn’t imaging even a business trip in Asia without bringing my favourite Levi denim jacket.  I have this one Levi Jacket that is my “Go-To” [pictured above] the one that is in nearly all my pictures. It wasn’t custom, off a runway or priced in the hundreds, it’s Levi’s.  Style: “Iconic” Type 1.  exaggerated “V” on the back with pointed front pocket flaps. I was offered $500 for it while visiting Japan. It’s not for sale! at any price.. .this jacket has been to more countries on 5 continents the last few years.”
………………………………………………….another pictured below was made with one of my grandmothers very old spotted fur jackets.denim jacket 3
Denim is better than any other fabric in the world because we can wear it in any city throughout the world and be comfortable. It’s the only article of clothing that we allow our memories to sink into fibers. Denim is unlike any other piece of clothing we own. “Zipping around on my vespa, riding around Tuscany, the Croisette in Cannes or jumping on my Pershing ’68 in Portofino. Sunday Brunch at Harvey Nichols in London and after a night out clubbing in Mykonos. At 6am, it’s the perfect weight to keep warm as we grab a post-disco snack and meander up the tiny streets to our lodging and waiting for the tender to bring us back to the boat.
I wore this jean jacket a few years ago on my 40th birthday, when we climbed to the mountain tops in Rwanda, to see the Gorillas.”   My friends love this particular jacket, in fact, I have one a-list celebrity friend who is always trying to snag it “Listen “G”.. it ain’t happening”. The first time I met Tim: Meeting up with some friends for a night on the town I immediately noticed this jacket when we walked into the bar. As my girl-friend walked toward the group; I said to myself “of course their with us”. I gave him a hug and wrapped my arms around that beautiful jacket and started asking questions.  Who is this guy  and why are we just now meeting! 
  • Name: Levi’s Iconic Type 1 Jacket
  • Weight: 12 Oz.
  • Denim: 84% Cotton/16% Polyester (Original blend)
  • Length Of Wear: 10 years
  • Number Of Washes: under 8
  • Other Details
    • Lot # 01106-0370

“This jacket has emotional ties as well.  I  had it on when I was in quite a nasty motorcycle accident in Monaco; oddly and thankfully, it suffered no damage.  I, on the other hand was hospitalized for weeks.  I was wearing it when my father died in my arms and I was wearing during the most romantic kiss of my life, on the Pontevecchio in Florence. I am known for my denim jackets, baseball caps, sunglass collection and the most amazing shoes..I could give them all up, but not my favourite jean jacket…”

Share your denim addicted love stories because you’re not alone- we’re all a bit denim crazy ’round here
Passionately yours,
The Butt Therapist 

Buckley Denim

buckley_denim_logoBuckley denim is MADE in the USA! After 20 years in the vintage denim business Jim Buckley founded Buckley Denim to create the perfect pair of jeans. He recognized the beauty in the material and craftsmanship of vintage jeans and wanted to produce a modern jean with the same attention to detail that made these jeans a staple in the American wardrobe 100 years ago.

How Jim makes his jeans straight from Mr. buckley himself:


In an effort to learn what made these original jeans so superior I set up a sewing factory with every machine used in the production of early selvedge denim jeans. I had machines shipped from China, Cambodia, and wherever I could find a good working original machine.  Before long, I had 30 + sewing machines, cutters, and every tool necessary to start producing my own perfect pair of blue jeans.  Learning to use (and fix) every one was a more challenging task than I ever imagined. An entire year was spent on just learning to sew on these old machines and figuring out why some were better and some were cast aside for new models.  After that came a year of design trial (and mostly error), where I designed and sewed countless samples to make sure my jeans were not only beautiful but also a perfect fit.  In the end with the help of some very talented and patient sewers and pattern makers, I feel that Buckley Denim jeans are the most comfortable, stylish and best fitting jeans on the market.


This superior cotton represents the top 3% of all cotton harvested and produces a softer and stronger fabric. It is then woven into 100% cotton selvedge denim produced on the same vintage shuttle looms that made the denim my Dad wore growing up. Our fabric comes from Cone Denim’s White Oak plant. It is the only denim mill left in the USA that has the vintage looms capable of making this grade of denim, and one of only a handful in the world with this capability. It takes much more time and man power to produce this material. As a result it is only available in small quantities and distributed to a limited number of carefully selected jean makers. We’re proud to be among them.

Buckley Denim jeans have hidden copper rivets at stress points on the back pockets; deeper pockets designed to secure wallets, cell phones; double tacked belt loops, YKK solid copper, washer burr rivets and buttons, hand stamped 10 ounce leather tag, and all hand made in the United States by experienced, dedicated master craftsmen.

Buckley_denim_fit_chartYou all know that i am a sucker for jeans that started being created in a living room or a garage; the passion it takes to turn your house upside down to turn it into a workshop takes a little bit of crazy and a lot of love. I am a huge suporter of White Oak Denim Mill/Cone and Supima Cotton; it takes one to know one they say. Buckley Denim is keeping the dream alive and supporting the history behind the cloth. Cone is makeing it possible for denim heads to dream by making Made in the USA denim possible to be manufactured in the oldest mill. I have had the extrodinaty opprotunity to visit Cone and feel the energy and passion vibrate through the 120 year old wood flooring in the sewing room. $300.00 keeps history and a dream to prosper alive, not everyone is ready to lay down a couple hundred bucks for a pair of jeans but I am hear to tell you that you are buying so much more than a piece of cloth. You are supporting an art in its trues form that is worthy of hanging in a museum and on your hips.


You haven’t heard the last of Buckley Denim on Butt Therapist, this is just the beggining!

Keep it indigo,

Your Butt Therapist

Only Denim









Everyone wants to say “it” but only a #denim brand is allowed to speak thier mind. Cheers to all the things we think of in the back office and are able to Go-to-Market with them, printed! The photo is compliments of Futuredenim, I wish they knew where it came from! 1360919369_8

Buy one; GIVE one


ANNOUNCEMENT for immediate RELEASE: Bluer believes repurposing & recycling beats everything in the world of sustainability


Bluer is introducing a new humanitarian and sustainable solution designed to get unwanted jeans out of your closets and into the hands of those in need. For every pair of jeans you purchase, Bluer will buy back your used pair for $5, sanitize them, and deliver them to someone who really needs them. This is important in two ways. First, in the world of sustainability, recycling is key. Nothing more effectively reduces waste and the carbon impact of production than re-using that which has already been produced. And second, it creates a solution to the very real problem of clothing for those in need.

Buy one give one


of giving away 1,000 pairs of jeans by the end of 2014


See how it WORKS


“We would like to become the largest provider of recycled and repurposed jeans in the world and make the repurposing and recycling of jeans a new global industry standard.”- Bluer denim

Warp and Weft

Be a Backer via Kickstarter – “Warp And Weft”

An interesting and highly relevant Kickstarter project came to our attention – “Warp and Weft: A Snapshot of Raw Denim In The United States“. For those unfamiliar with Kickstarter, it is a ~2.5 year-old platform for privately funding any creative project; ranging from the outrageous to the more practical.

According to their project page, the goal of Warp and Weft is to give a thorough understanding of the raw denim world from 30,000 feet above (i.e. history, trends, etc.), as well as 1,000 feet above (i.e. denim fades, subcultures, brands, etc.). No worries at all either if you are fairly new to raw denim too – the film is geared to both seasoned vet’s and newcomers!

Though we wish we could put up the full $2,500.00 needed, we’ve just made our pledge this morning. If you’re reading this article and can spare at least $1.00, we urge you to hop over to the Warp and Weft project page and make a donation.


Warp and Weft is a documentary that will delve into the world of raw and selvage denim, and reveal the underground culture of people who swear by this living, breathing, and evolving form of the most popular clothing item on earth, jeans.

Denim trends have come and gone over the past 125+ years, but a constant has always been the beauty and fit of a well-worn pair of jeans. With every step that’s taken, a good pair of raw denim will fade with the owners movement, revealing wear patterns and hues of indigo that become a personal fingerprint of their wearer. As time goes on, these fades become more intense, as the fit of the denim morphs itself into a more personal shape, ultimately yielding a “perfect” pair for the wearer.

Warp and Weft will take you into the lives of raw denim fanatics, and document the people who wear, design, and make these unique garments. Everybody loves the perfect pair of jeans, but what really goes into the perfect pair? How did you get into raw denim? This and more will be answered by the people who live the lifestyle. In addition, we will be visiting one of the oldest selvage denim mills in the world, and showing the intricate process step by step.

Although denim is a global phenomenon, Warp and Weft will focus on where it started; the United States. We will be filming on the east coast in Washington DC and New York City, as well as the west coast in San Francisco and Los Angles, where the raw and selvage denim scene has more popularity.

This is a film that will have something for everyone, both newcomers and veterans to raw denim. It will focus on the culture as a whole, and get down into the fine details of unique pairs and styles. We will also be interviewing some figureheads of the raw denim community, from hyper-active participants on denim forums to the business owners who cater to the unique, niche market of the “vintage Americana and denim head”.

Most of all, this documentary will focus on people. We all lead very different and unique lives, but share a common bond in denim. Whether we work behind a desk or construction, ride bikes or play video games, everything we do makes it “into” the denim. Warp and Weft will be shot on beautiful RED Cinema cameras, which will yield the highest possible resolution, depth, and color, and ensure that the beauty of the pairs displayed will be preserved and live on for the next hundred years and more.

We NEED your help! Plane tickets, gas, permits, DVD’s and venue space do not grow on trees! Every cent you give will go to our three-man crew making this film the greatest success it can be. We are hoping you will share in our passion, and agree that this world is an interesting and exciting one that is ever-expanding and evolving (Get it? It’s a denim joke.). We couldn’t do this without you all! Thank you!

Stay Raw!

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